Portfolio

Brochures - "Rewards Program "

Purpose: To introduce Vanguard's Rewards Program to policyholders and potential new customers.

Responsible for developing brochure concept, writing copy, producing all artwork, manipulating photography, creating layout and overseeing printing process and distribution. After searching for stock photos of toilet repair kits and washer hoses and finding none, I decided to take pictures of my own. I actually purchased all the items from our local hardware store and worked with a photographer to get the pictures we needed.

Brochure is distributed to all new policyholders and is used in Vanguard Agents' offices when selling new policies. Because of the large quantity, this piece was produced as in two color.

 

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